Our perspective and perceptions not only help shape our reality, but they also play a part in determining who we are. When some of us see something as perhaps chaotic, ugly and risky, others might see in it an opportunity to create something beautiful and also something that might become extremely valuable in the future. We have succeeded in transitioning from a need-based species to beings chasing dreams and aspirations.
A human life is anything but predictable, and most of us grow up understanding the importance of the unknown as a variable. Risk is all around us, and our perspective can help us decide if we find a way to thrive and improve what we have or preserve the status quo because of the perceived risks associated with doing anything. But stagnation can be lethal.
Change is therefore, the only permanent. And when something hasn’t kept up with change then it starts to struggle. This is the state of the most of the public health systems around the world. Today, over 70% of the illness plaguing our society is lifestyle related. And the current healthcare system with its industrial sick care design focused on treating the sick is coming across as severely lacking.
Therein lies the opportunity to reinvent and transform the existing healthcare system. This was what led to the creation of Harley Street HealthCare Group (HSHG).
Through a rigorous process of trial and error, we discovered that by bringing together the best of modern medicine, state-of-the-art technological innovations, and parts of ancient healing systems that has proven to work for over thousands of years. And then linking health, wellness and longevity together through an extensive ecosystem. We are able to capture the entire health and wellness journey of an individual. Creating a proactive, personalised, precise and a preventative health system.
But later it dawned on us that, even this system on its own won’t work if individuals are not empowered and incentivised to make better lifestyle choices. So, we decided to incorporate a core messaging approach complimented with a reward system.
Through the power of perspective and reasoning, helping people appreciate that, their bodies are in fact the biggest asset they will ever get to own and, therefore, investing in their own health is surely the best investment an individual could make. It has shown to work and is now fully enshrined in the overall doctrine of our business thesis.
The reward system in the form of Harley Wellness Dollar that individuals are able to redeem across a wide range of health and wellness related products and services offered by HSHG and partners was purposefully designed to encourage people to make better lifestyle choices.
So, our pursuit has helped us build a business around people and society’s needs at large.
Our current ecosystem consists of well-designed physical locations “HARLEY of LONDON WELLNESS CLUB” – available in major cities like London. Which serves as a home and sanctuary for free thinking, a place for personal and business development, an experience centre with immersive reality, supported with state-of-the-art 360 degrees health and wellness services infrastructure, conceived and designed by a strong group of clinicians in partnership with product managers and customers. “HARLEY of LONDON Lounge “- available in smaller cities and also at airports, designed to change the existing executive lounge experience embedded with state-of-the-art health and wellness services.
These are premium offerings specially tailored for entrepreneurs, C- suite executives, companies as well as ultra high net worth individuals. The annual membership model enables us to manage the health and wellbeing of our customers across the world under a very well-defined personalised customer care plan.
For continuity of care and also in order to deliver the highest level of customer experience at all times, we are also launching the digital health & wellness infrastructure. Making it easier for our customers to keep their healthcare records at one place, manage their schedules while keeping them fully involved in their health and wellness journey. The other side of the health-tech infrastructure is to significantly improve the productivity and efficiency of our clinicians.
To better serve the community, we have also launched a base product “HARLEY PRIORITY PASS” – A subscription based combined health & wellness offering, which gives individuals access to world class health and wellbeing services covering over 50+ multiple disciplines while prioritising mind health, cardiovascular related issues, gut health and spine health among others. The priority pass program also supports the group’s ability to own and operate community wellness & diagnostics centres as well as smaller hospitals. Which are being transformed into centre of excellence and designed as healing centres incorporating all the human senses for a better recovery and much improved customer experience.
The launch of HARLEY of LONDON radio is to empower community health through a whole host of health and wellness programming. Made freely available to the community and paid for by advertising as well as sales of products and services available on HARLEY eMARKET place.
Branding of HARLEY of LONDON is also a tribute to the city of London. Celebrating all its diversity and free thinking, agility and longevity. The DNA of the city and its pioneering acumen is embedded in the creation of HARLEY of LONDON.
HSHG is a business made by Londoners for the world, and the company does have strong global ambitions. It has already started making headway in other parts of the world.
Being true to its innovative approach, HSHG has issued digital notes to fund phase 1 of its growth and transition. These notes are made available to qualified potential investors on regulated digital securities exchange. Structured in a way to give them a strong downside protection while maximising their upside. The upside is also supported by the natural growth of the health and wellness sector. Health is considered to be a forever sector. Most of have either needed or will at some point in our lives need access to healthcare. By linking healthcare, wellness and longevity through a deep network of interconnected ecosystem, Harley Street Healthcare Group has uniquely positioned to maximise its full growth potential.
Success of any business enterprise is pinned on the potential future value of an idea and the ability of a team to successfully execute it. The higher the level of execution, the grander the success. This is where the past experiences and deep multidisciplinary expertise of a very strong and able team comes into play. It is our view that we are building a business that will create immense value for the community for decades and also be worth billions in shareholders value in the next few years. So by linking the digital notes also to equity of the group and the potential IPO thereafter, HSHG is enabling qualified investors to maximise their upside while giving them the ability to stay invested with a strong downside protection and all this while also watching the company grow, and only after seeing the business reach certain milestone, decide to convert the investment into equity, or redeem in cash on maturity. The trade-able nature of the digital notes that is also quoted allows digital note holders to sell their holdings for a better price in an open market on the regulated digital securities exchange.
We are building a business that should not only outlive us but continue to evolve and serve the society of the future. So, we are all-in, and we do hope that other like-minded individuals will also join us on this incredible journey.
Thank you!
Sanjeev Kumar
Chief Visionary Officer
For & Behalf of
HARLEY of LONDON